{"product_id":"thooya-malli-raw-rice-certified-organic-sahaja-organic","title":"Thooya Malli Raw Rice – Certified Organic – Sahaja Organic","description":"\u003cp data-start=\"119\" data-end=\"418\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong data-end=\"448\" data-start=\"392\"\u003eDirectly sourced from trusted farmers and producers.\u003c\/strong\u003e\u003cbr\u003e\u003cstrong data-end=\"518\" data-start=\"449\"\u003eOrders are packed fresh every week and delivered within 2–4 days.\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThe authentic aroma and soft texture of \u003cstrong data-start=\"165\" data-end=\"190\"\u003eThooya Malli Raw Rice\u003c\/strong\u003e, a traditional South Indian rice variety sourced from \u003cstrong data-start=\"245\" data-end=\"263\"\u003eSahaja Organic\u003c\/strong\u003e. This \u003cstrong data-start=\"270\" data-end=\"291\"\u003eCertified Organic\u003c\/strong\u003e rice is cultivated by organic farmers using sustainable farming practices without synthetic fertilizers or harmful pesticides.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"420\" data-end=\"695\"\u003eThooya Malli is known for its naturally fragrant aroma, slender grains, and fluffy texture after cooking. It is an excellent choice for everyday meals and is perfect for steamed rice, sambar rice, rasam rice, lemon rice, curd rice, and other traditional South Indian recipes.\u003c\/p\u003e\n\u003cp data-start=\"697\" data-end=\"819\"\u003eCarefully cleaned and hygienically packed, every pack brings you wholesome goodness straight from certified organic farms.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"11jcyy1\" data-start=\"1106\" data-end=\"1128\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWhy You'll Love It\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cul data-start=\"1130\" data-end=\"1404\"\u003e\n\u003cli data-section-id=\"1htnlw0\" data-start=\"1130\" data-end=\"1149\"\u003eCertified Organic\u003c\/li\u003e\n\u003cli data-section-id=\"1t1m48u\" data-start=\"1150\" data-end=\"1193\"\u003eTraditional South Indian raw rice variety\u003c\/li\u003e\n\u003cli data-section-id=\"1g26fcb\" data-start=\"1194\" data-end=\"1237\"\u003eNaturally aromatic and soft after cooking\u003c\/li\u003e\n\u003cli data-section-id=\"v7sbhc\" data-start=\"1238\" data-end=\"1275\"\u003eFluffy texture with excellent taste\u003c\/li\u003e\n\u003cli data-section-id=\"17rr9ex\" data-start=\"1276\" data-end=\"1336\"\u003eGrown without synthetic pesticides or chemical fertilizers\u003c\/li\u003e\n\u003cli data-section-id=\"1pc2r2x\" data-start=\"1337\" data-end=\"1370\"\u003eHygienically cleaned and packed\u003c\/li\u003e\n\u003cli data-section-id=\"ojz0j4\" data-start=\"1371\" data-end=\"1404\"\u003eIdeal for everyday home cooking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1tek5pd\" data-start=\"1406\" data-end=\"1429\"\u003eProduct Information\u003c\/h3\u003e\n\u003cul data-start=\"1431\" data-end=\"1588\"\u003e\n\u003cli data-section-id=\"yya9hd\" data-start=\"1431\" data-end=\"1467\"\u003e\n\u003cstrong data-start=\"1433\" data-end=\"1445\"\u003eProduct:\u003c\/strong\u003e Thooya Malli Raw Rice\u003c\/li\u003e\n\u003cli data-section-id=\"9vnhu8\" data-start=\"1468\" data-end=\"1490\"\u003e\n\u003cstrong data-start=\"1470\" data-end=\"1485\"\u003eNet Weight: \u003c\/strong\u003e500 gm,1 Kg\u003c\/li\u003e\n\u003cli data-section-id=\"d2v39i\" data-start=\"1491\" data-end=\"1518\"\u003e\n\u003cstrong data-start=\"1493\" data-end=\"1503\"\u003eBrand:\u003c\/strong\u003e Sahaja Organic\u003c\/li\u003e\n\u003cli data-section-id=\"zip3aq\" data-start=\"1519\" data-end=\"1557\"\u003e\n\u003cstrong data-start=\"1521\" data-end=\"1539\"\u003eCertification:\u003c\/strong\u003e Certified Organic\u003c\/li\u003e\n\u003cli data-section-id=\"1lx40eh\" data-start=\"1558\" data-end=\"1588\"\u003e\n\u003cstrong data-start=\"1560\" data-end=\"1571\"\u003eOrigin:\u003c\/strong\u003e Karnataka, India\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"fd1e9x\" data-start=\"1590\" data-end=\"1614\"\u003eCooking Instructions\u003c\/h3\u003e\n\u003col data-start=\"1616\" data-end=\"1795\"\u003e\n\u003cli data-section-id=\"z5it9l\" data-start=\"1616\" data-end=\"1643\"\u003eWash the rice 2–3 times.\u003c\/li\u003e\n\u003cli data-section-id=\"1ooa6m5\" data-start=\"1644\" data-end=\"1681\"\u003eSoak for 15–20 minutes (optional).\u003c\/li\u003e\n\u003cli data-section-id=\"1fdbnc\" data-start=\"1682\" data-end=\"1733\"\u003eCook using \u003cstrong data-start=\"1696\" data-end=\"1732\"\u003e1 cup rice with 2–2.5 cups water\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-section-id=\"zhglw4\" data-start=\"1734\" data-end=\"1795\"\u003eServe hot with sambar, rasam, dal, curries, or vegetables.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-section-id=\"1rzusk4\" data-start=\"1797\" data-end=\"1821\"\u003eStorage Instructions\u003c\/h3\u003e\n\u003cp data-start=\"1823\" data-end=\"1914\"\u003eStore in a cool, dry place in an airtight container away from moisture and direct sunlight.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003ch1\u003e\u003cspan\u003eAbout Sahaja Organics\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eSahaja Samrudha Organic Producer Co. Ltd. (Sahaja Organics)\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is Karnataka's first Farmer Producer Company (FPC) owned by certified organic farmers. Established in \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e2010\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, the company was founded with a vision to empower organic farmers by creating a direct connection between producers and consumers while promoting sustainable agriculture and preserving India's rich agricultural heritage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eToday, Sahaja Organics is one of Karnataka's largest wholesalers of certified organic produce, representing \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1,200+ IMO-certified organic farmers\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. Built on the principles of fairness, transparency, and environmental responsibility, the organization ensures farmers receive premium prices for their produce while consumers enjoy authentic, traceable, and certified organic food.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe journey of Sahaja Organics began through \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eSahaja Samrudha\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, an association of organic farmers dedicated to conserving biodiversity, protecting indigenous seeds, and encouraging sustainable farming practices. Recognizing the challenges faced by small and marginal farmers in marketing their organic produce, the association established the Farmer Producer Company to create better market access and long-term livelihoods.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSahaja Organics offers a wide range of certified organic products, including \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003erice, millets, pulses, cold-pressed oils, jaggery and natural sweeteners, spices, fruits, vegetables, and value-added products\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e handcrafted by women entrepreneurs from Sahaja-certified farmer groups. Every product is carefully sourced from certified farms and monitored under internationally recognized organic certification standards by \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eIMO Control\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, ensuring quality, authenticity, and trust.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe company's farmer-to-consumer model has earned national recognition. Our \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eHonorable Prime Minister Shri Narendra Modi\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e appreciated Sahaja Organics during his \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eMann Ki Baat\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e address on \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e24 June 2018\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for its innovative approach to connecting farmers directly with consumers. Sahaja Organics has also been honored with the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eJaivik India Award (First Prize)\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e2021–22\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e2024–25\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, recognizing its outstanding contribution to India's organic farming movement. In addition, founder member and Director \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eShri N. R. Shetty\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e was recognized by \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eTV9\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e with the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eNava Nakshatra Award\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e for his significant contribution to agriculture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBeyond marketing organic produce, Sahaja Organics is committed to sharing its success with its farmer members. Since its inception, the company has consistently supported its shareholders by returning profits, strengthening rural livelihoods, and encouraging more farmers to adopt certified organic farming practices.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAt Sahaja Organics, every harvest represents a commitment to healthier food, healthier farmers, and a healthier planet. By bringing certified organic products directly from farmers to consumers, the organization continues to build a sustainable food system based on trust, quality, and care for nature.\u003c\/span\u003e\u003cbutton class=\"share-button__button\"\u003e\u003cspan class=\"svg-wrapper\"\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" class=\"icon icon-share\" viewbox=\"0 0 13 12\"\u003e\u003cpath stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" d=\"M1.625 8.125v2.167a1.083 1.083 0 0 0 1.083 1.083h7.584a1.083 1.083 0 0 0 1.083-1.083V8.125\"\u003e\u003c\/path\u003e\u003cpath fill=\"currentColor\" fill-rule=\"evenodd\" d=\"M6.148 1.271a.5.5 0 0 1 .707 0L9.563 3.98a.5.5 0 0 1-.707.707L6.501 2.332 4.147 4.687a.5.5 0 1 1-.708-.707z\" clip-rule=\"evenodd\"\u003e\u003c\/path\u003e\u003cpath fill=\"currentColor\" fill-rule=\"evenodd\" d=\"M6.5 1.125a.5.5 0 0 1 .5.5v6.5a.5.5 0 0 1-1 0v-6.5a.5.5 0 0 1 .5-.5\" clip-rule=\"evenodd\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Earth's Basket","offers":[{"title":"500 GM","offer_id":47956864434402,"sku":null,"price":119.0,"currency_code":"INR","in_stock":true},{"title":"1 KG","offer_id":47956864467170,"sku":null,"price":229.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0798\/8609\/0466\/files\/thooyamallirawrice.png?v=1783017419","url":"https:\/\/earthsbasket.in\/products\/thooya-malli-raw-rice-certified-organic-sahaja-organic","provider":"Earth's Basket ","version":"1.0","type":"link"}